The advent of the AI era has led more and more industries to rely heavily on advanced technologies. In particular

the widespread application of AI and VR technologies has long become a core technical guarantee for improving the quality and efficiency of architectural design. These two technologies complement each other in aspects like design optimization and user experience

jointly enhancing the innovation and practicality of architectural design

and gradually driving the transformation of architectural design toward intelligence

efficiency and immersive experiences. Based on this

through theoretical research and practical analysis

this paper briefly discusses the role of AI and virtual reality technologies in architectural design. Combined with the current status of architectural design

it puts forward several optimization measures for architectural design based on AI and virtual reality technology. The paper aims to continuously innovate architectural design concepts with advanced information technology

improve the quality and intelligence level of architectural design through the organic integration of traditional design and advanced technologies

and hopes to provide theoretical reference and inspirations for the sustainable development of the architectural design industry.